SAN FRANCISCO, USA: Intersolar North America announced the addition of Jim Callihan to its team as director, Sales and Marketing North America.
Drawing from nearly two decades of experience in the solar industry, Callihan will serve as a liaison and advisor for exhibitors and partners looking to maximize event participation.
Intersolar North America 2015, taking place July 14 – 16 in San Francisco, will welcome solar professionals from across the supply chain to share insights into the technologies, business models and policies spurring solar industry growth.
Callihan will work directly with Intersolar North America’s exhibitors and partners to enhance corporate visibility and establish new business connections through unique event marketing programs before and during the event. He will also introduce and integrate Intersolar’s global event opportunities for North America exhibitors seeking to expand internationally.
“Intersolar’s mission to increase the share of solar sources in the world’s energy supply mirrors my own vision for ongoing growth and development of solar power home and abroad,” said Callihan. “Intersolar events have been central to my solar education over the past 15 years, and I look forward to working alongside this dedicated team to translate my experience into success for our exhibitors and partners each July in San Francisco.”
Callihan comes to the Intersolar team with deep and diverse experience in the solar industry. He was co-founder of the solar industry news site, SolarAccess.com, known today as Renewable Energy World. Under Callihan’s leadership, Renewable Energy World grew its online audience to 350,000 readers monthly and its digital magazine subscriber base to more than 50,000.
“Visitors return to Intersolar North America each year because of the quality business connections and novel insights shared exclusively at our event, and Jim will play a key role in our efforts to connect solar businesses,” said Markus Elsaesser, CEO of Solar Promotion International GmBH, a co-organizer of Intersolar North America. “Jim is an excellent addition to our already stellar team. Together, we will work to ensure that our exhibitors and partners receive the full value of Intersolar North America in 2015 and beyond.”